Dear Members,

At the Association’s Annual Meeting earlier this month, I outlined and provided updates on the five key areas of focus for my chairmanship:

1. Create organizational and financial stability

2. Provide transparency at all levels of governance

3. Grow diverse and sustainable revenue streams

4. Boost board and member engagement to new levels, and

5. Increase relevance of The Magnificent Mile district – politically, commercially and culturally for the benefit of our member businesses, residents and visitors alike.

I believe we have made great strides in the past year and we are looking forward to an eventful 2020.

As we prepare to celebrate the centennial celebration of the DuSable Bridge on May 14, 2020, I will state again that we are stronger together. We aim to deepen our connections to Chicago’s neighborhoods and connect The Magnificent Mile with communities around the city, especially on the south and west sides.

A little-known fact is that The Magnificent Mile District employs Chicagoans from every zip code throughout the city as evidenced by a survey conducted in 2018 of only a handful of participating members. We also know that for Chicagoans and visitors alike, we are the most highly sought location to eat, shop, stay and play in the region. We will continue leveraging our cultural capital to enhance programming that is welcoming to all.

Toward that end, the Association’s Public Art Committee is preparing a Request for Qualifications, seeking an artist who will produce a highly visible work (or series of works) by 2021 that will speak to the Association’s values around diversity and inclusion, which align with the increasing diversity of our city and underscore our need to stay relevant among new, planned and competing local destinations.

In 2019, and “The Magnificent Mile” also achieved record mentions in the media totaling 16.5 billion impressions. While this coverage reflects the vibrancy of our district, we have also received attention for some less than desirable reasons. Amidst a recent rash of theft and robberies, we had record attendance this month at our Safety & Security Committee Meeting with area police commanders and private security. This is an exclusive benefit for our members to stay protected and informed. If you would like more information about these meetings or would like to be subscribed to real-time security alerts, please email

Through challenges and successes, The Magnificent Mile Association is here to serve you. As always, do not hesitate to reach out to me directly at I look forward to hearing from and seeing you soon.


Rich Gamble

Chair of the Board of Directors